Posts by: Kenn

Troubleshooting Your Client-Getting Systems Webinar

Troubleshooting Your Client-Getting Systems Webinar

My friend Lexi Rodrigo, writer at The Savvy Freelancer, is interviewing me on the 7 Step Model – Constant Clients & Cash. To signup for it, go here:  Troubleshooting Your Client-Getting Systems.   It’s free.  It’s on Wednesday, September 21, 2011, at 10:30 am EST. This model I made (available at the Webinar) outlines the 7 steps to getting and keeping a constant supply of work coming in. If you’re struggling to keep your income consistent and need more clients, this webinar could help you troubleshoot where you may be stuck and give you places to focus for improving.  Hope to…

How to Stop Getting Nickel and Dimed

If you’re a new freelancer trying to get web design clients and you finally land a small project but find you’re getting hassled over your fees and the work you’ve done, you’ve probably fished up a bottom feeder.   Bottom-feeders are the clients that are rarely ever happy, will penny pinch you for every second of design work you do. They tend to focus on how much they can extract out of you instead of working together with you to do the project right.  Four ways to help avoid this:  1. Quote higher amounts.  Cheap clients give you a harder time….

Book Review:  The Wealthy Freelancer

Book Review: The Wealthy Freelancer

I just read the book, The Wealthy Freelancer, 12 Secrets to a Great Income and an Enviable Lifestyle, authored by Steve Slaunwhite, Pete Savage, and Ed Gandia. In sum, it’s a good all-around book that covers many topics from productivity, to getting clients, to creating lifestyle for freelancers of all sorts. And for me, you know how I love specializing. In the book there are some great bits of advice on that subject as well. I love diagrams – especially in a sea of text. Two diagrams I especially found invaluable were the marketing funnel and the Wealthy Triangle TM….

Web Designer Business Book Review: The Designer’s Guide to Marketing and Pricing

Web Designer Business Book Review: The Designer’s Guide to Marketing and Pricing

I reviewed Ilise Benun’s book, The Designer’s Guide to Marketing and Pricing, reading it cover to cover for the second time this year last week. It’s a total must have for freelancing web designers in business. Before I tell you what I think, just a note, this is my personal review. It’s completely coming from my perspective as a freelance web designer, and is just that – my opinion only. Others are likely to have other experiences. My Likes Little real stories that pop up The sooner I can take ideas and concepts to reality, the more confidence I get…

Where to Quickly Get Your Second, Third and More Clients

Where to Quickly Get Your Second, Third and More Clients

When you’re new, getting your first website design project is awesome. Especially if it’s paying.   You’ll want to jump on that excitement right away and keep the ball moving by quickly getting more clients.  Two things come to mind, looking back after 11 years, of where to get more work fast.  Let’s say, for example, you just finished some  work for your church.   –> More Web Design Work Source 1 – Same client!  Ask your church if they need more help!   Look at their site and perhaps make a small list of suggested enhancements. You’ll learn that a great source…

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